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Midlands Garden Centre annual sale

The Midlands Garden Centre

Advertorial: Massive discounts on offer

The Midlands Garden Centre’s always-anticipated annual sale starts on Friday, May 18.

Running until Sunday, June 3, visitors to the nursery will receive a 20% discount on everything that’s on offer, with a whopping 50% off fruit trees.

Sadly, the Garden Centre’s famous carrot and cheesecakes will not be discounted. They will definitely be on sale though, so put on those gardening boots and gloves and head for Rosetta for a cuppa and some delicious treats, while owners Albert and Jacky Jooste guide you every step of the way on how to make your garden grow.

Established in 2003 by Jacky’s parents, Chris and Lesley Koch, Midlands Garden Centre is very much a family affair.

Jacky and Albert Jooste, Midlands Garden Centre
Dynamic and passionate owners, Jacky and Albert Jooste.

Albert and Jacky started working at Midlands Garden Centre eight years ago. Their jobs at the time were keeping them on the road way too much for their liking (Jacky was regional manager for Morkels, while Albert worked for the SAPS) and, with two small children, they decided enough was enough and moved to Rosetta.

Chris spent a number of years guiding them through all they needed to know about the business and, in 2014, they bought it.

“We are very happy here and our intention is to keep growing and expanding the centre,” says Jacky. “We aim to build on our service, which is very much one-on-one. Ninety percent of the time, either Albert or I are on the sales floor. We are striving to become the best shopping experience in the Midlands.”

The centre stocks something for everyone, but its main business has become top-quality flower seedlings, which they grow on site. Not easy considering the weather in Rosetta.

“Growing circumstances are harsh here. The weather is our biggest challenge. It can go down to minus nine degrees in winter and then there is the frost and hail. This year has been particularly challenging. So far, we have been hit by hail three times. It is not easy to recover from that,” says Jacky, adding that they grow mainly frost-hardy plants.

“If it can withstand Rosetta’s weather, it can grow pretty much anywhere,” she says with a laugh.

Midlands Garden Centre
While Albert and Jacky are almost always found on the sales floor, a staff of eight are a hard-working, happy team that help grow the business from strength to strength.

Over and above the impressive variety of stock they keep, the couple also brings in around 3000 fruit trees and 2000 roses in July. They also stock fertiliser, compost, seeds, bulbs and a beautiful range of garden accessories.

The entire nursery, including the coffee shop, is run on a staff of eight.


“Our staff are our family,” says Jacky. “We believe in keeping a happy working environment.” Clearly the environment is just that – most of the centre’s staff have been working there for seven to 15 years.

So, if you have a taste for some winter planting or a couple of slices of the coffee shop’s delicious cakes, make sure you head there between May 18 and June 3. You won’t be disappointed.



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