Your Share of the Pie by William Meyer

Your Share of the Pie

by our Midlands Money Man, William Meyer



The iPhone 8 will be launched towards the end of this year and it is going to be a blockbuster!

This is the 10th anniversary of the iPhone – the greatest consumer product of all time – and consumers can expect many changes. The new phone is rumoured to have a curved AMOLED display and a 5.8 edge to edge screen instead of the usual flat LCD panel. The phone may also have an imbedded finger print scanner and facial recognition.
The new iPhone 8 camera will be able to do extraordinary things too. It will have built-in augmented reality and 3D. Augmented reality will map out where you want to go, and combined with Apple Pay, this becomes very attractive. And finally, we may get wireless charging and a longer battery life.

Warrant Buffet, the world’s wealthiest, billionaire investor, more than doubled his holdings in Apple in January this year. His investment company, Berkshire Hathaway, now owns 2.5% of Apple making it the second largest holding of his company, second only to Coco- Cola. The value of the Apple investment now exceeds $19.2 billion.
Apple strikes me as having a sticky product and an enormously useful product to people that use it.” Buffet told CNBC.

On the 27th August 1999 Apple’s market capitalisation was 10 billion dollars. Apple’s market value hit $800 billion on the 8th May 2017. This is the first time any company has ever been valued at this level.

In April 2011 I stated in this column that Apple was the world’s most valuable technology company and that it would soon be the most valuable company in the world exceeding the market capitalisation (number of shares issued, multiplied by the market price per share) of Exxon Mobil. In March 2011 I penned another column entitled “Plucking apples off-shore – the greatest growth stock of our time.

Again I posed the question of whether or not Apple shares were a sound investment. I answered with a resounding yes!

And again, I urge my readers to ensure that they are well positioned – particularly in regard to their off-shore investments. Don’t just sit there! Get out and do something!

If you are not happy with your portfolio performance or would like a second opinion, please do not hesitate to contact Fenestra for a confidential consultation.

William Meyer is contactable on 079 624 4031  or email him on