Business coaches intent on making a significant difference

ActionCOACH SA’s black tie awards at River Meadow Manor, Irene in Pretoria was the culmination of another two years’ commitment to ensuring business owners reach beyond their expectation and become the best they can be as they rise through levels of competency.

Of the 16 national awards presented, ActionCOACH KZN brought home four. Patrick Greenaway, a master coach and the KwaZulu-Natal franchisee, was presented with the 2012 and 2013 Client Retention award. Coach Trevor Clark took the 2012 ActionMAN title for embracing the ActionCOACH 14 Points of Culture; and Olivia Schaffer was judged the 2012 Business Development Manager of the Year
“Our business, like most others, is a relatively simple – ‘get a client’ and ‘keep a client’, said Harry Welby–Cooke, the ActionCOACH SA master licensee, in his address to an audience committed to improving business standards . “However, you only get to keep clients if you continue to add massive value and they see a return on investment.”

In this regard Greenaway continues to move the bar for the rest of the South African team. The ActionCOACH process provides business owners, with short-term assistance and long-term training through a mentoring approach. Hundreds of thousands of clients and seminar attendees worldwide will attest to the power of the programmes.

In the last year there has been a national 59% growth in the total group revenue; a 39.8% growth in the average revenue per coach and an 18% net growth in the number of coaches. ActionCOACH was founded in 1993 by entrepreneur and author Brad Sugars.


Patrick Greenaway of Hilton is flanked by Trevor Clark and Olivia Schaffer of Montrose.